Search engine optimization
How does get on the first page of search results?
SEO for websites
"Search engine optimization (SEO) is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine." (Source: Wikipedia)
We optimize your website or your webshop for the most important search engines like Google and Bing. Search engine optimization for websites is a complicated and time-consuming process that should begin before the actual creation of a website begins. Here are just a few terms that proper search engine optimization should include:
SEO target definition, keyword research, search engine optimized website structure, onpage optimization, offpage optimization (link building), monitoring, controlling and tracking, usability...
OnPage vs OffPage optimization
OnPage SEO includes all steps and measures that are carried out directly on the website or webshop. This includes the following optimizations like: text length and legibility, the correct setting of title tags (h1, h2, h3), keyword density, meta descriptions, images with alt attributes and much more.
A very often used tool in OnPage optimization is the Yoast SEO plugin, which we also like to use. It's beginner-friendly and gives a good first look at optimizing your website.
Off-page optimization includes measures that are carried out outside of your own website. These serve to establish the authority of your website on the net and here backlinks are mainly meant. Backlinks are referrals from other websites to yours. The higher the authority of the referring website, the more valuable the backlink is.
The right combination of
content & SEO measures
We optimize your existing content for search engines so that you are ahead in the results. Or we develop search engine optimized content such as texts, graphics / photos and videos, thematically appropriate to your project.
The loading speed of your website also plays a big role in good ranking results. We can take specific measures to help make your page faster.
For users of mobile devices in particular, the loading time and user-friendliness are of great importance. Websites should be responsive these days. This means that the appearance of the content on a website adapts to the device from which it is viewed. Some websites or shops have a completely different look on a smartphone than on a PC.
For local service providers and SMEs, local search engine optimization is a particularly efficient method of gaining new customers. It's a very worthwhile option to do local marketing and gain reputation quickly.
A tip for local businesses is to create a business listing on Google My Business. A company profile is free and new customers can find you using Google Maps and Google Search. Get reviews from your customers.
We offer you professional service for local and international SEO.
By creating multilingual websites and webshops, we can help you position your company or product well in the global search engine rankings.
We offer you three sample SEO packages to choose from, which you can request in our shop.
The packages are designed on an hourly basis by an SEO specialist (or content creator, ghostwriter, photographer, graphic designer) and include various services.